Category / ppc / Uncategorized
![]()
10 Common Google AdWords Mistakes and How to Fix Them
Every business, agency and individual has their own approach when it comes to AdWords, and despite managing campaigns on a daily basis, it’s not at all shocking to see some of the…
![AdWords tappable links]()
Major Update For Mobile Ad Extensions – AdWords
We are well into 2017 and it is no secret that Mobile Search is a way of life for us Googlers. Over 80% of us won’t even leave our homes without our…
![In marketing audience AdWords]()
What Are In-Market Audiences On Search?
In-Market audiences are a way to connect with consumers who are currently researching and comparing products and services on Google based on their current browsing activity and websites visited. As it stands…
![AdWords Building block]()
How to Structure a Google AdWords Campaign: The Basic Blocks
Looking out over the cluttered landscape your stomach sinks. There is a button labelled campaign, “campaign?” you mutter to yourself, “am I waging a war of some kind?” List upon endless list…
![PPC Google match types]()
Google AdWords Match Types: Best Practices
Getting to grips with the various keyword match types in AdWords is key to running a successful PPC campaign. But understanding all the terminology associated with PPC can be challenging – and…
![Premier Google Partner Logo]()
We’re A Premier Google Partner
We’re thrilled to announce that Ricemedia has been named as a Premier Google Partner, one of the few agencies in the UK to hold this accolade.
![PPC common terms AdWords glossary marketing campaign]()
A PPC Glossary – Common PPC Terms Explained
The world of PPC can be confusing, with all the technical jargon and confusing terms it’s no wonder why! I have put together a list of definitions for a range of…
![10 things that happened in digital marketing]()
How Your Paid Search Team Can Learn From Organic Traffic
Organic traffic is such a crucial part of any SEO & PPC campaign – Yes, you read that correctly. Often organic search is overlooked in PPC campaigns and marketeers tend to focus…
![]()
Monthly Round-Up: 10 Things That Happened in Digital Marketing in May
On-Page SEO: Anatomy of a Perfectly Optimised Page Brian Dean is a big name in the SEO industry and it is easy to see why – he is the fountain of youth…
![write adwords copy that sells]()
How to Write Adwords Creative That Sells
AdWords is a fantastic way for brands to promote their products and services to a wider audience but bad ad creative can halt your strategy before you even start! Here’s how write great Adwords ads.
