Category / content

Oh no! Is that the sound of your “my writing is better than yours” bubble being popped? I would apologise but this is for the benefit of your clients and their readers.…

We are a society that is constantly online; whether we’re at work or at home, the internet is an integral part of our everyday lives. This is one of the main reasons…

Thanks to our ever evolving media landscape, parts of marketing strategies we implemented in 2017 are no longer relevant for 2018. We’re forever consuming content and interacting with brands in a different…

We all know – to use the oft-repeated phrase – that “content is king” in SEO. But what happens if your site has little-to-no content, or you don’t have the resources to…

Content marketing should be a crucial part of your overall digital marketing strategy; having useful, accessible, relevant content on your site is key to getting better rankings, improving your Quality Scores for…

Blogs. Infographics. Social media. All typical ways of producing content for consumers, as a way of enticing them into choosing you. As much as visual aesthetic may seem the best way to…

When it comes to search every content marketer knows that there’s no one bigger than Google with it being the world’s primary search engine. Content is very important to Google when it…

Facebook, Twitter, Linked In, Instagram; these platforms have quickly become some of the most important and heavily utilised tools within the business industry, and if you want your business to become a…

In case you haven’t heard the phrase before- content is king. Your website should be full of relevant and interesting content which helps to boost your online presence and visibility. Frequently updating…

Keyword research is one of the most important, valuable, and high return activities in the digital and search marketing world. Ranking for the right keywords can really make a difference to the…