News & Insights
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A Beginner’s Guide into User Flow Analysis
Knowing precisely how people are using with your site is massively valuable. If you’re struggling when it comes to conversions or you’re worried about users leaving halfway through the user journey/funnel, getting…
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Brighton SEO September 2017 – SEO Quick Wins from a Technical Check – Chloe Bodard
When I was asked to speak at September 2017’s installment of Brighton SEO, I was thrilled. I decided the subject of my talk would be, ‘SEO Quick Wins from a Technical Check’. As…
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Brighton SEO September 2017- Key Takeaways from the Digital PR & Link Building Training
Every September, hundreds of professionals from the SEO, Digital Marketing, Digital PR, PPC and Social Media sectors travel to Brighton to share their knowledge of the industry. I had the opportunity to…
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How Does Google Rank Websites? Googles Ranking Factors
In the race to rank at the top of Google search results, you’ll come across a number of competitors and algorithm processes that you’ll have to crawl, climb, and jump over. When…
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SEO Tips Every Small Business Should Follow
Odds are that if you’re a small business, you might not see the point in ranking on search engines. Afterall, bigger companies will just appear at the top because they have the…
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Beginners Guide to XML Sitemaps
When doing a technical audit for a new client, I’ve found the reoccurring issue of sitemaps comes up time and time again. Because a sitemap isn’t a requirement, it’s something that can get…
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5 Tips to Create the Perfect Podcast for your Site
Blogs. Infographics. Social media. All typical ways of producing content for consumers, as a way of enticing them into choosing you. As much as visual aesthetic may seem the best way to…
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How to Utilise Google Search Trends For Your Business
“This is seriously lit.” “You are looking on fleek.” “Lowkey living for the weekend RN.” These are just some of the popular but admittedly incredibly confusing phrases that have slowly worked their…
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How to Outreach to B2B & Consumers – The Best PR Tactics
Different industries require different PR and outreach strategies. Something that works really well at earning links and coverage for one industry, may fall flat for another. It’s all about pinpointing the best…
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Major Update For Mobile Ad Extensions – AdWords
We are well into 2017 and it is no secret that Mobile Search is a way of life for us Googlers. Over 80% of us won’t even leave our homes without our…
