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Penguin 4.0 – What You Need To Know

Friday saw the confirmation of the arrival of Google Penguin 4.0; but more than this it also saw the announcement that Penguin is now updated in real-time and part of Google’s core algorithm…. But what does this mean? In basic terms, it means that ensuring your backlinks are high quality is more important than ever.…

How to Convince Your Boss Your Business Will Benefit from SEO.

Signs your Website Needs SEO Have you just spent thousands revamping your site or designing a new one for a better online user experience, brand image and increased e-commerce revenue? Great. But what’s the point if no one can find it? That’s when SEO comes in. You’re in charge of the marketing and/or digital marketing…

The Great British Tweet Off – Week Five

Our favourite TV show graced our screens again last night, and we were not bready for Mel’s interesting choice of bomber jacket. This week was pastry week, but we were left feeling a little soggy by Val’s eviction. To help cope with our grief, our data nerds tracked Twitter for #GBBO and created an ode…

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