SEO Search Engine Optimisation
Websites with good search engine listings may see a dramatic increase in traffic and quality new leads.
Web Search is the second most common use of the internet after email and so there are hundreds of thousands of people searching for products and services online every month.
Ethical Search Engine Optimisation (SEO) is crucial for ensuring that your website is highly ranked in relevant search results.
SEO focuses on helping your website rank highly on search engines under keywords and phrases that are most important to your business and to your customers. Most people using a search engine expect to find what they are looking for on the first page of results and are unlikely to go past the first three pages when looking for information on a product or service.
Organic Search Engine Optimisation
Page One Organic Listings are the holy grail of Search Engine Marketing
These are the non paid listings below the paid advertising links, and the area which some reports suggest up to 80% of people actually click first.
The science for getting these results is based around a planned campaign for implementing best practice on your site.
Supporting this activity with quality linking campaigns & new content submissions, we interrogate statistics and monthly ranking reports to ensure its continuous improvement.
We will research your site, compare it to your competitor sites and then make suggestions and recommendations based on these findings. We are constantly evaluating our results and will react throughout the month to changes in listings and rankings.
Search Engines have a habit of changing their algorithms, and addressing these changes is where the long term relationship is established.
Rice Media have done a complete ground upwards redesign of all our sites, aiming to centralise our company branding and focussing on getting customers through to our quote and buy online system. They have also taken over our PPC campaigns and SEO strategy, and have seen a significant increase in general traffic to our site and a 40% increase in customer leads.
Mark Wilkinson | Director
Norton Insurance Group
There is nothing more dreadful than imagination without taste.Johann Wolfgang von Goethe
