Who Are Bilfinger GVA?

Bilfinger GVA (formerly GVA Grimley) is part of the Bilfinger Real Estate Company, who are one of Europe’s leading real estate managers with approximately €35 billion in assets under management. GVA have 11 offices in the UK, with their headquarters in London.

Ricemedia worked with GVA for over eighteen months, helping to grow awareness for their offerings in addition to Commercial Property.

Services Delivered

We were tasked with increasing the SEO visibility of GVA, particularly for its smaller services, such as Investment in addition to increasing the rankings for core Commercial Property terms.

281
Page One Rankings
26%
Increase In Organic visits Year On Year
4.24%
Conversion Rate

Challenge

In such a competitive industry, we needed to make sure that GVA stood out from its larger competitors and that potential clients became aware of the additional services GVA had to offer.

Strategy

Combining a number of tactics, including outreach, optimisation and technical SEO, we worked as an extension of GVA’s marketing team to assist with new product launches on the site and ensure that the site had strong conversion triggers in place.

The-Department

Results

Over the last couple of years, GVA’s SEO visibility has almost doubled. Our integrated campaign has ensured return on investment and vast improvement in rankings for all their search words – including key industry phrases such as ‘property search’ and ‘commercial property’ ranking in Google top 10.

Download our FREE Digital Marketing Guides

Understand how a targeted Search strategy can help your business to drive additional traffic and revenue.