Straight off the shelf, organic search engine optimisation (SEO) has always been about links & content.
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SEO Agency in Birmingham & London
Do your keyword research, slot them into your website, link them to relevant content, then sit back and wait for Google to reward you. Right? Not quite.
Identify your audience
At the start of your SEO campaign, we need to know who you’re talking to and where to find them. Then your content can be tailored to best convert traffic.
Build your keywords
We find the terms that are driving traffic to your site and identify new opportunities to build upon your current audience.
Develop your strategy
When we know who you’re talking to and where they’re coming from, we work to your goals; whether that’s traffic, revenue or both
Monitor, Report & adapt
Nothing goes unnoticed. We’re on top of your progress and results, ensuring you do nothing but benefit from Google changes.
Your keyword research looks at the types of people that will be using those words and phrases when they search.
Are they your type of customer? Will they like what you have to say? Are they likely to convert into the right kind of paying customer that you want them to be? Get this right and you’re going to have a concrete foundation with relevant metrics allowing you to win big with successful organic SEO campaigns.
Research & Content
The organic SEO service from our SEO Agency in Birmingham takes your campaign to the next level. Once we have created a strong foundation, we move onto finding out where the opportunities lie. A typical campaign will involve initial research and a complete technical health check, where we will investigate anything that may be holding your site back. We will then move onto creating new content and craft out a streamlined ‘persona’ that makes it easy for the Search Engines to know exactly what your site is now about.
A professional SEO strategy from our Birmingham SEO Agency involves time, effort and patience. Building up lots of low quality links to a site will yield some quick win results but they may not last and will likely undermine really good work carried out later (no matter who does it). Our Birmingham & London teams adopt a sustainable and quality process for building links. We will research and find industry bodies that should be linking to you, link content pieces that we have created on topical sites, spend time looking at successful competitors in your niche, and be ‘inspired’ from their own linking strategies.
We know that you’re busy working toward your own goals. So we contact you when we need to and take the decisions and actions that you empower us to, in order to get the results we’re both aiming for as your Birmingham SEO Agency.
Transparency & relationship
Everything we do is recorded down to the minute, so we’re ready to discuss it with you at any stage. Our most successful SEO clients are those that respond to our input and work with us to achieve a genuine return on their investment.