Search Performance Marketing Blog

How To Block Referral Spam Traffic

Looking at your Referral traffic in Google Analytics is a great way to see which sites are bringing you traffic and the value of that traffic.  However, lately business owners are seeing a number of spammy Referral sites creeping through Google’s Bot FIltering...

3 Takeaways From London SEJ Summit 2015

Search Engine Journal & Searchmetrics recently held their first ever event outside of the USA and we were lucky enough to be part of the 200 people invited to attend. Focusing on all areas of online marketing, the London SEJ Summit 2015 had an excellent panel of...

The Art Of Link Building In 2015

Google’s guidelines are constantly evolving and the best SEO practices are changing with them, although what we do know is that the importance of links has not changed. Although changes have occurred in recent years, it was previously known that the “best practice”...

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